Focus group

Efficient for getting feedback from many stakeholders at the same time. The problem is the quality of the feedback is at the mercy of the group dynamics which you have some but not complete control over. The information by itself is usually unreliable. In combination with some interviews, surveys etc though the outlier information can be caught and then these groups can be more valuable as supporting information.

Resources:
- Senior Usability Engineer

Estimated time needed:
- 1-2 days preparation
- Workshop 4 hours to a full day
- 1 day processing results